How would you like traveling with a GPS system that was audible-only? As you neared each intersection, a robot-like voice would issue the command. “Turn right now” or “continue straight”.
How much easier and less stressful is it for you to already have the general map to your destination in your head?
So it is within your organization. If you are carrying that map for your business in your head, should you be shocked when your employees act surprised about your commands? It can be a lot like that computer voice commanding “turn right” as you’re traveling past the intersection.
It’s worth the time to record your vision and communicate it as clearly as possible to your troops. Not the personal parts that are only meaningful to you, but the overall direction of the business and where you (and they) are trying to take it.
If you don’t have a good idea of where to begin, contact me and I’ll send you a short guide.